September TechCrunch50,Yammer to a "micro blog for enterprise use" LUN Yuan, it will Twitter's "what you're doing? "Changed to" what work you are doing? 」(What are you working on?) Simple of ideas, is expected to set off enterprise internal collaboration of large change, course also help own found has "charges" reasons, and it is let staff own free joined (Home only a email confirmed Hou on way playing down has), staff are joined Hou, boss was money to buy Xia he its subordinate group of right, so network territories wedding, finally hold to a is has creative of new profit direction!
Two weeks later, another similarly Present.ly is also out of service, chasing after the Yammer, and Yammer is now officially became "twin towers" of two strong situation, these few months, this "twin tower" has continuously been network of praise and attention from all circles, to more to new highs this weekend! Because, New York Times under wrote has a article on this trend of reports, interesting of is, past we see of just TechCrunch, website in analysis Yammer of various, Asia people has listen to no to, but this New York Times under really of play reporter duty, total interview has four between company, which two home using Yammer, two home using Present.ly, from these using who of mouth, heard has they using this "twin towers" of feelings, very of positive, let people really coup heart:
With 70 employees of "Universal Mind" is a Web design company, according to the Director described, after they started using Yammer, found it brought about a very immediate dialogue, do not disturb, you can read the first time, which is fast and instant email never used in the past, and let in-house email increasingly unnecessary.
Next, one in the United States retirement Association (AARP) work, management, head of a small 15 person also said that they tested a team Present.ly, found it easy than MSN, such as MSN is too "one-on-one", and may not fit in the Office, usually in the Office, they just stand up and tell you "I found something! "Present.ly is the only online tool can model this Office conversation situation.
In addition, the Rubicon Project using Yammer with 65 employees, some like micro-blog staff at any time you can "throw" message, direction to all alternative to waste Members ' time of the meeting, meeting all the time. The Director also said that the head of subordinates through Yammer to keep track of ideas, will be the latest practices and ideas, direct to the customer knows that pull into the distance with customers.
Then next, has 140 people of New Age Technologies, staff throughout global; members apart so far, time zone are different, so they use Present.ly to at any time "report" own recently do what thing, even just "I to with child", and "I to bubble Cup Coffee", is a colleagues between is good of topic, for far from work of partners were especially promote feelings of is bar of pipeline.
Finally, the report concluded that brought a new micro-blog "all informed" (ambient awareness) of new means of communication, as well as other reports, on Present.ly and Yammer made a brilliant future!
However, everyone was optimistic about when I want to remind, with actual figures that this "twin towers", and they seem to be notable not proportional.
Please see here, Present.ly flow table see here), first of all have a sigh, twin towers which turns out to be twin towers, Yammer and Present.ly two site map looks almost the same (only about 10 times less), therefore "should pass each other" effect, it becomes all the more of these charts is very real-
August: two sites are "lying on the ground", because I didn't launch, also in the station.
September: launch, moments in the first month on the red, Yammer reaches 230,000 months do not repeat visits, Present.ly reached 23,000 months do not repeat user, twin towers generated momentum moment!
October: both, twin towers became a double jump, two flows are lost, just like on October 10 as global stock market collapse, traffic followed "these conditions", Yammer fell to just 100,000 people, and Present.ly fell to only about 10,000 people, both sites were the same fate. This "trend" and Twitter put together two chart control, renders a "creeping crawl on the ground" b: the poor visual effects.
If you don't believe in this chart, may refer to the third competitor "Status", the site is very much smaller, but chart has also grown, and the "twin towers" almost, Status once in September, to 8,000 people, if these conditions are also in the 4,000 people! Also semi-cut!
I study for a moment, if this report is the fact the New York Times, "twin tower" where is the problem?
I found that although the New York Times article cited four cases, but have not found these four cases has a surprising similarities-
Respondents are all "competent".
Director, head believes that managers like, competent observation of sth All directors, supervisors, directors.
Note that the charge is not the boss, even the boss is the boss of a small company, "twin towers" this useless.
Note, competent does not representative staff, had "twin towers" most attract TechCrunch50 of local, is it of income way, it is by staff own first crazy joined, and disguised in to threat they of boss to pay money, to made they own company of Group of operating permission, this is is wonderful of charges mode, if Twitter had is such charges, now may has earned explosion has.
But the "twin towers" attracted, just a group of young, sense, think innovation of "small head" or "mini boss". This situation is also reflected in official figures. Yammer, Present.ly now claims to have 10,000 companies registered, this sounds great, but, if the month and they do not repeat users than the right, in other words, every company registered in respect of only 10 people. 10 person of Jesus, which did not include all of them only one month (hardly used) or the condition of some people repeated applications for several accounts. United States so great, so many technology companies, each company only 10 of them in use, that this thing, not red at all within the company.
The 10 men, perhaps are good friends of the head of these small, more obedient followed by my colleagues, we are not from the heart, so in the end no one will use.
No problem, "twin towers" will not be able to make money, the thing after all, not a person to sell a person, it needs a bunch of people starting to use, a company must have at least more than colleagues using of 30% will have a community Web site to see a whole bunch of dumplings up contagion effects.
So, this year third quarter, we is happy see United States network territories has has a is bar of change, will Web 2 of concept tried to guide to enterprise internal, help enterprise, to enterprise charges, but, next, may is ways to took off "explosion red only will make money" of days limited, "small red" also can make money, even "little red" also are can make money! As long as the hearts of the workers of an enterprise "red", it can make money. If the "twin towers" can capture head of small hearts, have in fact close, but if it did not see that, soon, probably will start far away.
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